Insight GPT
During my three month internship at Insight Brand Marketing Group, I designed the user interface and user experience for both web and mobile versions of Insight GPT, a Gen-AI tool for creating commercial posters and marketing videos. The interface emphasized intuitive navigation and a streamlined workflow, enabling users to create professional-quality content effortlessly. Through a clean, modern design, the UI made AI-driven creativity more accessible and efficient.
Impact: Lowered user understanding cost by designing a user flow that minimized steps from selection to payment, leading to a 50% increase in transactions and revenue.
*Due to NDA purposes, this project contains limited information and imagery
Sales Pitch Video User Flow
Marketing Video User Flow
History Viewing User Flow
Icon Design
During my internship I also developed visually compelling posters and characters for B2B partnerships with major clients such as Tencent and Huawei, contributing to deals valued at over $15,000. Leveraged cutting-edge tools like Insight GPT, Midjourney, Stable Diffusion, and Adobe Photoshop to create innovative designs that aligned with brand strategies and client objectives.
Key vision posters and characters created using Midjourney and Photoshop
